diff --git a/commands_test.go b/commands_test.go
index 7e0182f0..fdc3452c 100644
--- a/commands_test.go
+++ b/commands_test.go
@@ -1900,6 +1900,25 @@ var _ = Describe("Commands", func() {
 				Key2: 123,
 				Time: TimeValue{Time: time.Time{}},
 			}))
+
+			type data2 struct {
+				Key1 string    `redis:"key1"`
+				Key2 int       `redis:"key2"`
+				Time time.Time `redis:"time"`
+			}
+			err = client.HSet(ctx, "hash", &data2{
+				Key1: "hello2",
+				Key2: 200,
+				Time: now,
+			}).Err()
+			Expect(err).NotTo(HaveOccurred())
+
+			var d2 data2
+			err = client.HMGet(ctx, "hash", "key1", "key2", "time").Scan(&d2)
+			Expect(err).NotTo(HaveOccurred())
+			Expect(d2.Key1).To(Equal("hello2"))
+			Expect(d2.Key2).To(Equal(200))
+			Expect(d2.Time.Unix()).To(Equal(now.Unix()))
 		})
 
 		It("should HIncrBy", func() {
diff --git a/internal/hscan/hscan_test.go b/internal/hscan/hscan_test.go
index 9d6df01b..728ffad0 100644
--- a/internal/hscan/hscan_test.go
+++ b/internal/hscan/hscan_test.go
@@ -200,4 +200,16 @@ var _ = Describe("Scan", func() {
 		Expect(td.Time.UnixNano()).To(Equal(now.UnixNano()))
 		Expect(td.Time.Format(time.RFC3339Nano)).To(Equal(now.Format(time.RFC3339Nano)))
 	})
+
+	It("should time.Time RFC3339Nano", func() {
+		type TimeTime struct {
+			Time time.Time `redis:"time"`
+		}
+
+		now := time.Now()
+
+		var tt TimeTime
+		Expect(Scan(&tt, i{"time"}, i{now.Format(time.RFC3339Nano)})).NotTo(HaveOccurred())
+		Expect(now.Unix()).To(Equal(tt.Time.Unix()))
+	})
 })
diff --git a/internal/hscan/structmap.go b/internal/hscan/structmap.go
index 9befd987..8d6028ef 100644
--- a/internal/hscan/structmap.go
+++ b/internal/hscan/structmap.go
@@ -1,10 +1,13 @@
 package hscan
 
 import (
+	"encoding"
 	"fmt"
 	"reflect"
 	"strings"
 	"sync"
+
+	"github.com/redis/go-redis/v9/internal/util"
 )
 
 // structMap contains the map of struct fields for target structs
@@ -97,8 +100,11 @@ func (s StructValue) Scan(key string, value string) error {
 	}
 
 	if isPtr && v.Type().NumMethod() > 0 && v.CanInterface() {
-		if scan, ok := v.Interface().(Scanner); ok {
+		switch scan := v.Interface().(type) {
+		case Scanner:
 			return scan.ScanRedis(value)
+		case encoding.TextUnmarshaler:
+			return scan.UnmarshalText(util.StringToBytes(value))
 		}
 	}